GOMOLSKA, Lily. Social and psychological mechanisms of brand communication influence on consumer’s perception. Bulletin of Taras Shevchenko National University of Kyiv. Psychology, [S. l.], v. 1, n. 6-7, p. 35–40, 2017. Disponível em: https://psychology.bulletin.knu.ua/article/view/7747. Acesso em: 14 feb. 2026.